Australian retailer Woolworths have caused outrage after following calls to change Father’s Day to “Special Person’s Day”
The calls came a few days before Father’s Day in Australia with media outlets claiming not everyone has a father, and therefore it is offensive or unrealistic to have a day dedicated to celebrating fathers.
There were similar discussions from the Australian newspaper Sydney Morning Herald saying Father’s Day and Mother’s Day teach gender stereotypes.
In 2011, Google came under fire when they gave free phone calls out with many criticising the move as they had no fathers or were not in touch with their dads. Similar reactions came from Google’s infamous logo-changes on special days.
Woolworths have responded:
“We’re currently looking into this display with our store teams. We want to reassure you that we’re helping all customers across Australia celebrate Father’s Day as seen from our store displays, products and recipe ideas. Cropped out of this image are a range of decorative cakes that have different messages on them, including ‘Dad’ and ‘Happy Father’s Day’. Thanks again for sharing.”